Jason Barnard Has Mastered Optimizing His Personal Brand for Google Learn About

Optimizing your personal or corporate brand for AI answer and assistive engines is absolutely something you should be doing right now. There is a window of opportunity to get your brand into the heart soul and brain of Google, ChatGPT, Sir, Alexa et al. Take it. Here is an example of the in-depth optimization that is possible with brand representation in AI.

Timestamps for Easy Navigation

00:00: How can AI tools help you research yourself or your brand?00:06: Is this the future of online search and research?
00:15: What kind of insights can AI uncover about your expertise or identity?
00:22: What does “digital perception strategy” mean, and why does it matter?
00:45: How can shaping online perception impact trust and visibility?
01:09: Why is it important to align your brand with how AI understands you?
01:35: How do SEO and digital marketing tie into brand perception?
01:44: What does success look like in an AI-driven search environment?

Transcript of Jason Barnard Has Mastered Optimizing His Personal Brand for Google Learn About – The ChatGPT Killer

[00:00:00] Jason Barnard: Hi, I wanted to share this with you.

[00:00:02] Jason Barnard: I’m doing some due diligence on myself using Google Learn About, which is the ChatGPT killer.

[00:00:07] Jason Barnard: This is the future of search and research online.

[00:00:10] Jason Barnard: Now, obviously it understands a lot about me here.And here, it understands that I have an expertise in Google algorithms and I am founder of Kalicube but I was really interested by this part here.

[00:00:23] Jason Barnard: Strategic manipulation of digital perception. This is something we do. This is something, it’s 100% right about. This is something I care about. It describes it very well. By strategically leveraging these elements individuals or organizations can shape the narrative around their brand and influence how others perceive them.

[00:00:45] Jason Barnard: And it’s even citing me here. Alongside Moz which is delightful. Why it’s important. Why it matters in today’s Digital World. Online perception is crucial for individuals and organizations.

[00:00:58] Jason Barnard: This strategy helps businesses establish authority, build trust, attract potential customers and manage their online reputation ultimately contributing to their success.

[00:01:06] Jason Barnard: I could not have said it better. And I am very closely associated with that particular approach. Then also an active role in shaping online representation. 100% agree with that. This makes a lot of sense. This is absolutely what I’m about, where I’m going, what I care about and what I advise our clients, be they corporations or individuals.

[00:01:30] Jason Barnard: And then the importance of SEO and digital marketing in digital branding.

[00:01:35] Jason Barnard: Once again, it’s absolutely understood what I’m saying, my message, and what I’m trying to get across the world. So Google Learn about. Yet another AI engine the Kalicube Process has absolutely mastered right out of the box.

[00:01:51] Jason Barnard: Thank you very much.