Articles

The hidden cost of doing nothing: why entrepreneurs must optimize their personal brand for bottom-of-funnel decision-makers

The hidden cost of doing nothing: why entrepreneurs must optimize their personal brand for bottom-of-funnel decision-makers Follow-up to The 3 big reasons why every entrepreneur must optimize their digital personal...

The 3 big reasons why every entrepreneur must optimize their digital personal brand

In today’s AI-driven, hyper-competitive digital landscape, your personal brand isn’t a vanity project – it’s a strategic business asset. Whether you’re building a business empire, planning your next career move,...

A 13-Point Roadmap for Thriving in the Age of AI Search

Article by Jason Barnard, published by Search Engine Land Actionable insights for optimizing your digital presence across search engines, AI platforms and emerging technological ecosystems. The AI revolution is transforming the search landscape...

Successful Rule Breakers: Jason Barnard Of Kalicube On How To Succeed By Doing Things Differently

Successful Rule Breakers: Jason Barnard Of Kalicube® On How To Succeed By Doing Things Differently Published on Medium December 03, 2024. Chad Silverstein One of my best unconventional decisions was to work...

The X exodus – could Bluesky spike spark end of Elon Musk’s social media platform?

The X exodus – could Bluesky spike spark end of Elon Musk’s social media platform? Published on Sky News November 17, 2024. Mickey Carroll Jason Barnard, the chief executive of...

SEO Reality Check: 13 Hard-Hitting Truths You Need to Hear

Published on Search Engine Land (Jason Barnard) Insights into today’s SEO landscape, from the value of brand authority to the SERPs’ evolution and why AI-powered search demands new skills. SEO is far...

20 Steps Business Leaders Can Take To Carve Out A Niche

Extract from: 19 Strategies For Successfully Attracting Potential Business Investors, published on Forbes October 10, 2024. 10. Develop A Marketing Strategy To Generate Demand Innovative companies creating new categories often solve pain...

Google Recognizes Content Creators: A Breakthrough for E-E-A-T and SEO

Published on Search Engine Land (Jason Barnard) This article was featured in Search Engine Land’s Top 10 SEO Expert Columns of 2024 Google now highlights content creators as trusted sources in...

19 Strategies For Successfully Attracting Potential Business Investors

Extract from: 19 Strategies For Successfully Attracting Potential Business Investors, published on Forbes September 09, 2024 15. Build A Positive Online Reputation One effective way to gain traction with investors is by...

18 Ways Entrepreneurs Can Maintain A Healthy Work-Life Balance

Extract from: 18 Ways Entrepreneurs Can Maintain A Healthy Work-Life Balance, published on Forbes August 30, 2024 9. Trust Your Team Like most startup founders, I struggled with a work-dominated life balance....

Jason BARNARD