Digital Marketing

Why social media is essential for brand visibility Social media is everywhere and evolving constantly. Jason Barnard explains that regardless of your business size or industry, a social media presence...

Why sitelinks matter for your Brand SERP After the homepage, the most impactful element on your Brand SERP is Rich Sitelinks. These are the clickable links that appear below your...

Why your homepage is crucial for SEO and Brand SERPs Jason Barnard emphasises that established businesspeople typically invest heavily in professional websites. The next essential step is optimising these websites...

Jason Barnard explains how you can make your Online Reputation Management effective and preemptive in detail. Find out exactly what you need to do and how it works. Knowledge Panels...

Published on Sitechecker December 3, 2021 (Ivan Palii) #8 Brand SERP optimization “Google’s understanding of your brand (company, person, podcast, music group, product, etc.) is obviously key. Educating Google so that...

Extract from: 2022 Local SEO Report, published on PinMeTo December 2021 Article on PinMeTo bringing together local SEO professionals on 2022 Local SEO Report that turned out to be precious lessons...

Bartosz Góralewicz, CEO of Onely, is known for his deep dives into Google’s indexing pipeline. He’s been testing the limits of Google’s JavaScript processing capabilities and trying to figure out...

This episode we welcome back Jason Barnard. Jason Barnard is The Brand SERP Guy® - a digital marketer who specializes in Brand SERPs and Knowledge Panels. Why “The Brand SERP...

E85: Google Business Profiles with Jason “The Brand SERP Guy®” Barnard This episode we welcome back Jason Barnard. Jason Barnard is The Brand SERP Guy® - a digital marketer who specialises in...

E-A-T (Expertise, Authoritativeness, and Trustworthiness) is now generally accepted to be an incredibly important focus in SEO today. Lily Ray is one of the pioneers and recognized leaders of this...

SE Ranking SEO Basics Course with Jason Barnard There’s a bunch of information on SEO out there, but up until now, none of it was presented in a structured manner....

463 | EDGEFlash: November Google Core & Knowledge Graph Updates Jason Barnard and Lily Ray join Erin Sparks on an EDGEFlash - a breaking digital marketing news episode.  When it happens, we will...