Google Is A Child (And We Need to Learn to Educate It)
In this episode of the Agency Spark Podcast, Sara talks with Jason Barnard on how Google is a child and we need to learn to educate it.
Jason Barnard is an author and digital marketing consultant. He specializes in Brand SERPs (what appears when your audience Googles your Brand name) and knowledge panels (what Google understands about who you are and what you do).
His backstory – from playing the Cavern Club in Liverpool to touring Europe playing double bass in a punk-folk group to playing the role of a cartoon blue dog in a TV series to remote working from a tropical island in the Indian Ocean.
Listen here: Google Is A Child (And We Need To Learn To Educate It)
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Published by Agency Spark Podcast. August 31, 2022. Host: Sara Nay. Guest: Jason Barnard, Founder and CEO at Kalicube.