We are seeing a consistent rise of SERP features with a drop in CTRs: nearly 49% of Google searches currently result in no clicks. In this webinar, we will look into just how much SERP features affect SEO. Juliana Turnbull will start with a 12-month analysis of 125 million keywords across 11 international markets. Jason Barnard will follow up with data pulled from 1 million Brand SERPs showing to what extent blue links have disappeared, and which SERP features you should focus on across 10 industries and 11 countries (US, UK, IE, AU, CA, AU, FR, ES, NL, IT, DE).

Webinar published by SEMrush August 14, 2020. Guests: Jason Barnard, Juliana Turnbull. Host: Victoria Olsina

Jason Barnard is the CEO of Kalicube. Jason is also an entrepreneur, author and digital marketer who specialises in Brand SERP optimisation and Knowledge Panel management. Jason uses the pseudonym "The Brand SERP Guy" for his professional work.

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