How SERPs (& Marketing) changed since the 90s with Jason Barnard and Maryanna Franco
Dive into the journey of search with SEO expert Maryanna Franco, and the brilliant Jason Barnard! In this nostalgic yet forward-looking episode, we explore the evolution of search engine results pages (SERPs)—from the simple blue links of the 90s to today’s feature-packed, AI-powered experiences.
We share personal stories, industry insights, and even a few laughs as we discuss:
- The rise of SERPs and what “search engine results page” really means.
- How search evolved from basic links to a rich ecosystem of videos, images, and knowledge panels.
- The sneaky transformation of Google and other engines into universal search powerhouses.
What the future holds with AI overviews, zero-click searches, and SERP purchasing. Whether you’re a search enthusiast, a marketer, or just someone who loves geeking out about the internet, this episode is packed with insights and fun moments.
Video by: Maryanna Franco. Host: Maryanna Franco. Guest: Jason Barnard. November 27, 2024