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Jason BARNARD

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Digital Marketing » Webinars » Answer Engine Optimisation

Answer Engine Optimisation

Featured Image for From Question to Checkout: How ChatGPT Drives Real Sales in the Age of Answer Engines
Answer Engine Optimisation

From Question to Checkout: How ChatGPT Drives Real Sales in the Age of Answer Engines

What do guitar pedals, ChatGPT, and eCommerce funnels have in common? In this episode, Jason Barnard (The Brand SERP Guy®) breaks it down while literally building a purchasing funnel inside…

Featured Image for Why Website Traffic Is the Wrong KPI in 2025 – The Kalicube Process Explained
Answer Engine Optimisation

Why Website Traffic Is the Wrong KPI in 2025 – The Kalicube Process Explained

More Traffic ≠ More Sales.  In this video, Jason Barnard explains why website visits are no longer the metric that matters — and how The Kalicube Process™ shifts your digital…

CEO / Entrepreneurs: Taking Back Control of Your Brand in AI Starts With a Google Knowledge Panel
Answer Engine Optimisation

CEO / Entrepreneurs: Taking Back Control of Your Brand in AI Starts With a Google Knowledge Panel

Your personal brand IS NOT ready for the AI revolution. What can you do? In this video, Jason Barnard from Kalicube® reveals how mastering your Google Knowledge Panel is the…

Using AI to Research / Perform Due Diligence on a Person (Entrepreneur) – Google Gemini
Answer Engine Optimisation

Using AI to Research / Perform Due Diligence on a Person (Entrepreneur) – Google Gemini

AI Due Diligence: Gemini Advanced 1.5 Pro Knows Us Better Than We Think! I’m Jason Barnard from Kalicube®, and I’m diving deep into the world of AI-powered due diligence using…

Answer Engine Optimization: How Jason Barnard Gained EEAT Credibility as an Award Winning Innovator
Answer Engine Optimisation

Answer Engine Optimization: How Jason Barnard Gained EEAT Credibility as an Award Winning Innovator

Mastering Answer Engine Optimization (AEO) for Personal Branding Controlling what AI and Answer Engines say about you is essential for building credibility and authority online. In SEO, this is known…

Answer Engine Optimization: The Answer Engines Cite Jason Barnard as the Leading Expert in the World
Answer Engine Optimisation

Answer Engine Optimization: The Answer Engines Cite Jason Barnard as the Leading Expert in the World

Answer Engine Optimization (AEO) is the future of search and AI with Jason Barnard—recognized as THE go-to expert in Answer Engine Optimization by AI-driven search engines like ChatGPT and Google…

Jason Barnard Has Mastered Optimizing His Personal Brand for Google Learn About – The ChatGPT Killer
Answer Engine Optimisation

Jason Barnard Has Mastered Optimizing His Personal Brand for Google Learn About – The ChatGPT Killer

Optimizing your personal or corporate brand for AI answer and assistive engines is absolutely something you should be doing right now. There is a window of opportunity to get your…

#SEOisAEO: How Can We Amplify Credibility Signals and Build Expertise Authority and Trust
Answer Engine Optimisation / Season 5

Episode 15: How Can We Amplify Credibility Signals and Build Expertise Authority and Trust

Credibility is a vital pillar in any AEO strategy. What are the signals that build credibility for a brand? Which are most effective? How can you amplify them? To what…

#SEOisAEO: How to Leverage Brand in Multi-Channel, Multi-Device Acquisition
Answer Engine Optimisation / Season 5

Episode 14: How to Leverage Brand in Multi-Channel, Multi-Device Acquisition

Tracking Multichannel, multi-device acquisition is a headache. More so in a world of Answer Engines and voice search. We’ll have a good look at those problems, and examine possible solutions….

#SEOisAEO: Hooking Brand Building Efforts into a Successful AEO Strategy
Answer Engine Optimisation / Season 5

Episode 13: Hooking Brand Building Efforts into a Successful AEO Strategy

Building brand is central to any digital strategy. What are effective Brand building tactics in today’s fast-moving digital world? I’ll get a few expert tips on that from my three…

#SEOisAEO: What does Machine Learning DO in AE Today - and what might it do Tomorrow
Answer Engine Optimisation / season 4

Episode 12: What does Machine Learning DO in AE Today – and what might it do Tomorrow

One question I rarely see anyone stick their neck out is “how much does machine learning affect search results today?”. Another is “how will Machine Learning affect search/answer engine optimization…

#SEOisAEO: How Does RankBrain Affect Query Results Today
Answer Engine Optimisation / season 4

Episode 11: How Does RankBrain Affect Query Results Today

RankBrain is a continuation of the advanced query parsing and interpretation Google’s been doing since Hummingbird; getting better at identifying intent and serving up content that satisfies that intent. When…

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  • Speaking
    • Conferences
      • Offline
      • Online
      • Kalicube Team Conferences
    • Podcasts
      • Jason’s Podcast
      • Guest Appearances
    • Talks and Interviews
      • Short Clips
      • Guest Appearance Videos
    • Webinars
      • Webinars as Guest
      • Webinars as Host
      • Answer Engine Optimisation
  • Articles
    • Articles By
    • Articles Contributed
    • Articles Citing
    • Articles About
    • Media and Mentions
  • Books
    • Your Instruction Manual for Google Knowledge Panels
    • The Fundamentals of Brand SERPs for Business
  • Companies
  • About
    • Jason Barnard is a serial entrepreneur
    • Jason Barnard is an award-winning innovator
    • Jason Barnard is an acclaimed speaker
    • Jason Barnard is a bestselling author
    • Social Media Accounts of Jason Barnard
    • Jason Barnard’s Lexicon
    • Jason Barnard’s Entrepreneur Peers
  • Contact
  • Media Kit
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