Brand Search

Brand Search

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The Brand Search definition
The practice of searching for specific brand names rather than generic keywords, representing high-intent user behavior.
Posts tagged with Brand Search

The Knowledge Panel Course: Six Knowledge Verticals that Trigger a Knowledge Panel

Jason Barnard speaking: Hi, and welcome. You might think that all Knowledge Panels are directly linked to Google’s Main Knowledge Graph, which we can also call the Knowledge Vault. This isn’t...

AIBingBrand+31 more
Apr 21, 2021 Jason Barnard

Introduction to the Knowledge Panel Course

Introduction to the Knowledge Panel Course Jason Barnard speaking: Hi, and welcome to the Knowledge Panel course. I’m Jason Barnard, and I’m your tutor. I’ve been studying, experimenting, and tracking thousands...

AIBrandBrand Search+22 more
Apr 21, 2021 Jason Barnard

Brand SERPs Foundations Course: Tactics to Avoid and Mistakes Not to Make

Jason Barnard speaking: The situation you want to improve your brand SERP maybe there’s something in there that doesn’t reflect well on your brand or perhaps you simply want to make...

AIBrandBrand Search+18 more
Apr 21, 2021 Jason Barnard

Brand SERPs Foundations Course: Optimizing Google Ads

Jason Barnard speaking: Google ads manual campaigns. What’s the situation? Google ads is a really easy place to start to improve your brand SERPS. Google ads are front and center and...

AIBrandBrand Search+15 more
Apr 21, 2021 Jason Barnard

Brand SERPs Foundations Course: Improving Your Social Accounts

Jason Barnard speaking: Improving the results you partially control: social media. Now, what’s the situation? Here we have part of the first page of results for Ben and Jerry’s. Looking at...

AIAmazonBrand+15 more
Apr 21, 2021 Jason Barnard

Brand SERPs Foundations Course: Triggering and Optimizing Rich Sitelinks

Jason Barnard speaking: I gave you a quick introduction to rich sitelinks in the homepage lesson here. I’m going to tell you how to trigger them if you don’t have them...

AIBrandBrand Search+18 more
Apr 21, 2021 Jason Barnard

Brand SERPs Foundations Course: Optimizing Your Homepage

Jason Barnard speaking: Improving your home page. Here’s the situation. Obviously you want to get a quick start improving your SERP and making it look as good as you possibly can. ...

AIBrandBrand Search+13 more
Apr 21, 2021 Jason Barnard

What Is a Google Knowledge Panel and How To Get One

Originally Published on SEMrush March 29, 2021 (Jason Barnard). Have you ever watched a movie and quickly searched an actor’s name for more information about them? You see on the...

AIBrandBrand Search+33 more
Mar 29, 2021 Jason Barnard

Weekly Wisdom with Jason Barnard: Google Ads for Brand Searches

Originally Published on SEMrush September 03, 2019 (Jason Barnard) Welcome to Weekly Wisdom. I am Jason Barnard, and I am going to talk to you about Google Ads for Brand...

AIBrandBrand Search+10 more
Mar 10, 2021 Jason Barnard

Predictions And SEO Advice for 2020

Published on Stateofdigital January 2020 (Laurence O’Toole) Laurence O’Toole’s article is talking on thoughts of SEO experts on what 2020 might bring and what their SEO strategies are for the...

BrandBrand SearchBrand SERP+9 more
Mar 5, 2021 Jason Barnard

What are Brand SERPS?

Published on Woorank March 06, 2020 (Greg Snow-Wasserman) As part of your normal marketing strategy, how many times do you Google your company’s brand name? Once or twice a month?...

AIAmazonBrand+31 more
Mar 5, 2021 Jason Barnard

brand serps’ tips by jason barnard

published on sitechecker november 17, 2020 (ivan palii) jason barnard is an author, speaker, international digital marketing consultant who specializes in brand serps. he hosts a marketing podcast and invites...

AIAmazonBing+44 more
Mar 4, 2021 Jason Barnard