E-A-T

E-A-T

Description

E-A-T means Expertise, Authoritativeness, and Trustworthiness. E-A-T is one of many guidelines Google uses to determine whether the content is valuable to readers and whether it should rank well. It is the precursor to E.E.A.T.

Posts tagged with E-A-T

Episode 1: Getting to Grips with AEO: Answer Engines are here to stay

This is the first episode in the Epic series, Answer Engine Optimisation (the future of SEO). Today’s guests are Andy Drinkwater, Barry Schwartz, Craig Campbell. Jason likes the idea that...

Answer EnginesBingE-A-T+8 more
Mar 9, 2021 Jason Barnard

Machine Learning & AI in Search

Published on SearchEngineJournal October 12, 2020 (Dave Davies) These are the parts of the article that cite Jason Barnard: My Quick Aside to the Interviewer Barnard begins his interview by...

AICompanyConference+9 more
Mar 7, 2021 Jason Barnard

SMX Munich Speaker Spotlight: Jason Barnard, Brand SERP Expert

Published on Swydo November 6, 2019 (Team Swydo) People use Google to find the solution to a problem, or answer to a question, and the search engine results pages (SERPs)...

BrandBrand SERPBusiness+15 more
Mar 5, 2021 Jason Barnard

jason barnard on understanding, credibility and deliverability in aeo

published on gradeus august 19, 2019 (raney hudson) jason barnard, podcast host of seoisaeo, shares how brands can succeed by developing a foundation around Understandability Credibility Deliverability™. you may have...

AmazonArtificial IntelligenceAssistive Engine Optimization+35 more
Mar 4, 2021 Jason Barnard

Crafting your brand SERP – best practices from Jason Barnard, The Brand SERP guy

Published on SEranking April 03, 2020 (Svetlana Shchehel) Have you ever asked yourself what people see when they Google your brand name? Does your Brand SERP look flattering and convincing...

BrandBrand AwarenessBrand Search+35 more
Mar 4, 2021 Jason Barnard

beginners guide to search engine optimization

originally published on semrush december 23, 2020 this article gives an overview of what seo is, why it is important, how google functions, and provides you with a guide to...

Artificial IntelligenceBingBrand+37 more
Dec 23, 2020 Jason Barnard

Fastlane Founders and Legacy with Jason Barnard

Marketing Podcast “Branded Search (and Beyond) with Jason Barnard” is a leading marketing podcast series produced by Kalicube and hosted by The Brand SERP Guy, Jason Barnard.

Affiliate MarketingAIAI-Driven+61 more
Nov 19, 2020 Jason Barnard

seo in a nutshell: understanding, credibility & deliverability

published on searchenginejournal october 23, 2020 (jason barnard) by understanding what google’s problems are, we can better help it to help us. make sure your seo efforts support google’s three...

AIBingBrand+22 more
Oct 23, 2020 Jason Barnard

seo traffic show | episode 2

august 6th, 3pm gmt, jason barnard and tristam jarman will pick your site apart and tell you what you need to do to turn it into an seo traffic magnet!...

BingBrandBrand SERP+31 more
Aug 6, 2020 Jason Barnard

HTML5 Semantic Tags: What They Are and How To Use Them!

Originally Published on SEMrush June 05, 2020 (Jason Barnard) What is semantic HTML5? If you know a little about HTML, you will know that HTML tags are (mostly) used to...

Answer Engine OptimizationAnswer EnginesBing+16 more
Jun 5, 2020 Jason Barnard

How Bing’s Image & Video Algorithm Works

Published on SearchEngineJournal April 29, 2020 (Jason Barnard) Learn what triggers video and image boxes, how click rate impacts positioning, what helps images and videos rank, and more from Bing’s...

AIBingBrand+12 more
Apr 29, 2020 Jason Barnard

How the Bing Q&A / Featured Snippet Algorithm Works

Published on SearchEngineJournal April 22, 2020 (Jason Barnard) How does Bing extract the best answer to any question from the hundreds of billions of pages on the web? Find out...

AIAnswer Engine OptimizationBing+23 more
Apr 22, 2020 Jason Barnard
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Dec 3, 2024 Jason Barnard

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Jason Barnard World Authority on Digital Brand Intelligence™ Having experienced the impact of algorithmic misrepresentation firsthand, Jason believes everyone deserves control over their digital presence. Kalicube serves business leaders with premium bespoke consulting for their personal brands, while ensuring the foundational strategies for do-it-yourself brand control are freely available. What industry leaders say about my...

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Nov 3, 2023 Jason Barnard