Digital Marketing

Brand SERPs Foundations Course: Optimizing Google Ads

Jason Barnard speaking: Google ads manual campaigns. What’s the situation? Google ads is a really easy place to start to improve your brand SERPS. Google ads are front and center and...
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Brand SERPs Foundations Course: SEO Tactics You’ll Need

Jason Barnard speaking: SEO tactics for your brand SERPs. If you’re an SEO professional, you might feel tempted to skip this video, but then again, a 15-minute refresher course on SEO...
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Brand SERPs Foundations Course: Improving the Results You Do Not Control

Jason Barnard speaking: Improving the results where you have no control. What’s the situation? Content from a third party ranks, and that content doesn’t necessarily represent your brand or your brand...
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Brand SERPs Foundations Course: Improving Other Results You Partially Control

Jason Barnard speaking: Improving other results you partially control. What’s the situation? We’ve looked at social media sites and that’s a pretty obvious set of sites where you have some control....
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Brand SERPs Foundations Course: Improving Your Social Accounts

Jason Barnard speaking: Improving the results you partially control: social media. Now, what’s the situation? Here we have part of the first page of results for Ben and Jerry’s. Looking at...
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Brand SERPs Foundations Course: Improving the Results You Control

Jason Barnard speaking: Improving the results you control. Here’s the situation. You’ve got your homepage perfect. The meta title and description appear as you want them on your brand SERP. The...
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Brand SERPs Foundations Course: Triggering and Optimizing Rich Sitelinks

Jason Barnard speaking: I gave you a quick introduction to rich sitelinks in the homepage lesson here. I’m going to tell you how to trigger them if you don’t have them...
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Brand SERPs Foundations Course: Optimizing Your Homepage

Jason Barnard speaking: Improving your home page. Here’s the situation. Obviously you want to get a quick start improving your SERP and making it look as good as you possibly can. ...
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Your Brand SERP is your online business card

Your Brand SERP Is Your Online Business Card

[PODCAST] Your brand SERP is your online business card Our guest on this episode of the Data Stories: Leaders at Work podcast is Jason Barnard, Founder/CEO of Kalicube® and SEO expert. Through his...
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Thumbnail: Catch Jason Barnard on the #Piratebroadcast

Catch Jason Barnard on the #PirateBroadcast™

Jason Barnard is a digital marketing consultant. He specializes in Brand SERPs (Search Engine Results Pages) and Knowledge Panels. He hosts a leading digital marketing podcast (intelligent, interesting and fun)...
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