Critique Your Content Strategy
Jason Barnard is the author of The Fundamentals of Brand SERPs for Business. He’s a digital marketing consultant who specializes in Brand SERPs and knowledge panels. Jason is the host of With Jason Barnard, a podcast about Entrepreneurship, Business, and Marketing.
Your Brand SERP is what your audience sees when they google your brand or personal name. Using the database in Kalicube Pro™ SaaS platform, Jason has been tracking and analyzing over 70,000 brands across a dozen countries. Your Brand SERP is your new business card, an honest critique of your content strategy, and a reflection of your brand’s digital ecosystem.
Video by: Messages & Methods. Host: Shelley Carney & Toby Younis. Guest: Jason Barnard. October 27, 2022.