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What is Google’s Interpretation of “Notability” Within N-E-E-A-T-T? (Don’t Panic It’s Organic with Jason Barnard)

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What is Google’s Interpretation of “Notability” Within N-E-E-A-T-T?- Kalicube Knowledge Nuggets

In this short video, Jason Barnard, entrepreneur and CEO of Kalicube, explains Google’s unique take on “notability”. Unlike Wikipedia’s fame-focused approach, Google’s “notability” emphasizes importance and recognition within specific industries and regions. Watch the video right to the end.

What you’ll learn:

00:00 Jason Barnard
00:08 Why Does Google Consider Notability?
00:13 How is Google’s Notability Different from Wikipedia’s?
00:22 What Does Notability Mean for Your Industry?
00:30 Can You Be Notable in a Specific Location?
00:38 How Detailed is Google’s Understanding of Notability?

“This Knowledge Nugget is taken from the Don’t Panic It’s Organic Podcast.” Watch the full episode here! https://youtu.be/h-hvv8TOiaU

Link to pieces of content relevant to this topic: https://kalicube.com/learning-spaces/faq/seo-glossary/n-e-e-a-t-t-things-you-need-to-know/

Transcript from What is Google’s Interpretation of “Notability” Within N-E-E-A-T-T?- Kalicube Knowledge Nuggets

Jason Barnard: Then you mentioned N-E-E-A-T-T, which is the new Kalicube special word is that we realize that Google also takes into account Notability. So you have an N at the start and Notability is not what Wikipedia says notability is. In Wikipedia, Notability is about being famous. In Google’s mind, Notability is being important and recognized within your industry, within your niche, and that can be industry and geo region. So if I’m an expert just in the UK, then I can be notable in the UK and that’s hugely important to Google. And Google can figure this out to such a microscopic degree that I could actually just be the Jason Barnard… who is notable for Digital Marketing in Birmingham. That’s all possible.

This Knowledge Nugget is taken from Interview with Felipe Bazon to Don’t Panic It’s Organic.

 

Jason Barnard is an entrepreneur, author, keynote speaker and CEO of Kalicube, a groundbreaking digital marketing agency based in France.

Jason specialises in Online Brand Management and his superhero skill is his ability to influence and reshape Google's focus on an individual or a company. This isn't just optimization; it's a strategic manipulation of digital perceptions. He's been working on Google since the year it was incorporated, and he has been successfully manipulating Google from day one. Literally. How many people do you personally know who can say that!

Jason’s first book, “The Fundamentals of Brand SERPs for Business,” was published in 2022.

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