Search Engine

What is a Map Pack in SEO? Simple Definition of a Map Pack in SEO A Map Pack in Google SERP (Search Engine Results Page) appears in the middle or...

What Is a Google Knowledge Panel? A Google Knowledge Panel is a search results feature that provides a concise summary of information about an Entity such as a company, person,...

In this article, you will learn more about Top Stories (SERP Feature), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Top Stories in SEO? Simple...

In this article, you will learn more about Related Searches (SERP Feature), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Related Searches in SEO? Simple Definition of...

In this article, you will learn more about Rich Sitelinks (SERP Feature), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Rich Sitelinks in SEO? Simple Definition...

Your Brand SERP is vital to you and your business, of course. It is your “Google Business Card“: what your audience sees when they search your company online. But it...

In this article, you will learn more about Video Boxes (Video Carousels), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Video Boxes (Video Carousels) in...

In this article, you will learn more about Image Boxes (Image Carousels), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Image Boxes (Image Carousels)...

In this article, you will learn more about Featured Snippets, their importance for SEO and how they contribute to Brand SERP Optimisation. What are Featured Snippets in SEO? Simple Definition...

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a podcast. At Kalicube, we have triggered thousands of Knowledge Panels...

originally published on search engine journal august 18, 2021 (jason barnard) new insights on how google search ranking works plus the concept of the serp as a product and how it plays...

Published on Search Engine Journal June 28, 2021 (Jason Barnard) How can you get a Knowledge Panel result for yourself, a client, or another person? Learn how to show Google...

Press mentions of Jason Barnard’s awards. Jason Barnard wins Davey Awards 2008 Gold for Technological Innovation - UpToTen and Boowa & Kwala Websites UpToTen.com was a groundbreaking edutainment platform Jason built from the ground up. The website, featuring over 1,000 educational games, songs, and activities for children under ten, earned a prestigious Gold Davey Award from the Academy...

Your Instruction Manual for Google Knowledge Panels THE simple step by step guide to getting and reliably managing your Knowledge Panel  Paperback - April 16, 2025 by Jason Barnard (Author) Unlock the power of Google’s brain and take control of your digital identity Your Instruction Manual for Google Knowledge Panels is your practical, no-nonsense guide to owning...

Empowering entrepreneurs in the AI era: the Kalicube advantage The contemporary business environment presents entrepreneurs with unprecedented opportunities and challenges, particularly in the realm of establishing and growing their ventures. A critical element of success in this landscape is the effective management of one’s digital brand presence 1. In an era where Google and artificial...

Jason Barnard: awards >> A Groundbreaker in Edutainment: The Impact of Jason Barnard Jason Barnard’s creative genius first gained global recognition through UpToTen.com, a groundbreaking edutainment platform he built from the ground up. The website, featuring over 1,000 educational games, songs, and activities for children under ten, earned two prestigious Davey Awards from the Academy...

The Fundamentals of Brand SERPs for Business by Jason Barnard The Fundamentals of Brand SERPs for Business is a book is THE reference for forward-thinking marketing experts who want to use search to master brand and brand to master search. Jason’s first book: “The Fundamentals of Brand SERPs for Business” Dozens of Amazing Reviews Your...

About Jason Barnard Jason Barnard is a serial entrepreneur, bestselling author, acclaimed keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube®, a premium Digital Branding Consultancy in France and the United States. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when...

Jason Barnard, entrepreneur, author, keynote speaker and CEO of Kalicube has carved a unique path in the entrepreneurial world. His journey from a musician to a digital marketing expert and now a recognized entrepreneur tells a compelling story of adaptability and strategic repositioning. This article explores Jason’s entrepreneurial ventures, his strategic shift in personal branding,...

Jason Barnard World Authority on Digital Brand Intelligence™ Having experienced the impact of algorithmic misrepresentation firsthand, Jason believes everyone deserves control over their digital presence. Kalicube serves business leaders with premium bespoke consulting for their personal brands, while ensuring the foundational strategies for do-it-yourself brand control are freely available. What industry leaders say about my...

Jason Barnard regularly appears on livestreams online. Every Tuesday he hosts his own show, Kalicube® Tuesdays. He also appears regularly on other shows including livestreams by SEMrush, Duda and Search Engine Journal. How to Get Your Business on TikTok Today – Kalicube® Tuesdays with Austin Armstrong and Jason Barnard Kalicube® Tuesdays Event Series Retrospective with...

Jason Barnard is a serial entrepreneur Jason Barnard is an established serial entrepreneur and business leader with over 66 years cumulative experience building and expanding businesses. Founder & CEO of Kalicube® (2015-Present) As the Founder and CEO of Kalicube, he is at the forefront of Search and AI-driven brand optimisation, assisting businesses to manage their...

A few of my favourite videos from the past 30 years. Including but not limited to: music, singing, double bass, punk, Boowa and Kwala, Brand SERPs, Knowledge Panels, Kalicube® Tuesdays, Kalicube, Bill Slawski, Koray Gübür, Search Engine Journal… The Ace of Spades (Motorhead) performed by THE BARKING DOGS live @ Anger France Jason Barnard, a...

I’m an alumni of Liverpool John Moores University. And I always thought it was a fairly insignificant university. That may or may not be true. But the list of alumni is pretty impressive. Here are my favourites… plus me, since this is really just an experiment on Google’s Knowledge Graph. And most of my faves...

12 Sing Along Songs… Music Album by Boowa and Kwala 12 Sing Along Songs is a music album by the music group Boowa & Kwala. It was recorded in 1998 in Jason Barnard’s home studio. This music album was the starting point for Boowa & Kwala. Recorded in 1998 in Jason Barnard’s home studio, this...

Mawa is a fictional character who appears in the Boowa & Kwala web series and TV series. She is a female blue dog. Her family name is Wawa, and full name is Mawa Wawa. Mawa Wawa is dynamic and sporty. Mawa is Boowa’s mother.She is Siwa’s mother.She is Dawa’s wife. Mawa Wawa is voiced by...

Dawa is a fictional character who appears in the Boowa & Kwala web series and TV series.

Digital Marketer Since 2008 – Currently CEO at Kalicube® Author Consultant Podcast host Conference Speaker Event MC / Presenter Webinars Musician(part time now, full time until 1996) Pascal Brothers (2017 – present) Barcoustic (2014 – present) Boowa & Kwala (1998-2008) The Barking Dogs (1989-1996) The Hurling Pilgrims (1988-1989) Stanley The Counting Horse (1985-1988) Voice Over Artist Boowa & Kwala (1998-2008) Screenwriter...

Jason Barnard is a digital marketing consultant who specialises in Brand SERPs and knowledge panels – The Brand SERP Guy. Company: He is founder and CEO at Kalicube – a groundbreaking digital marketing agency that pioneered the concept of exact match Brand SERPs (what your audience sees when they google your brand name). Author: Jason is a regular contributor to leading digital marketing publications such as Search Engine Journal and Search Engine Land and regularly guests on others such as Wordlift, SEranking, SEMrush, Search Engine Watch, Searchmetrics and Trustpilot. Speaker: He speaks at major marketing conferences worldwide including BrightonSEO, PubCon, SMX series, ITB Berlin and YoastCon. Podcast host: The conversations are always intelligent, always interesting… and always fun! Guests include Rand Fishkin, Barry Schwartz, Eric Enge, Joost de Valk, Aleyda Solis, Bill Slawski… Over 160 episodes available. Listen here >> Backstory: Jason has over 2 decades of experience in digital marketing, starting in the year Google was incorporated with a site for kids that he built up to become one of the 10,000 most visited sites in the world.