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here are some of the things you are going to learn today: – jason’s secret sauce to learning anything quickly and how you can apply it, too – why talent...

How to integrate SEO into your digital strategy – S3:E3 In this guest episode, we talk to Jason Barnard, The Brand SERP Guy® and search engine expert about SEO for...

The Knowledge Panel Course How Google Chooses What Photos and Logos to Show Published: April 21, 2021Updated: April 21, 2025 Introduction In this lesson, Jason Barnard explains how to manage...

Getting Your Knowledge Panel to Show on Your Brand SERP Jason Barnard speaking: Hi and welcome. As we’ve seen, many entities have Knowledge Panels, but they don’t necessarily trigger on the...

Jason Barnard speaking: Hi and welcome. You now know how a Knowledge Panel is built, which vertical Knowledge Graphs are available to you, and how to get into the Knowledge Vault....

How to Change Information in a Knowledge Panel Jason Barnard speaking: Hi and welcome. Huge question: how do you change information in a Knowledge Panel? There are multiple ways to do...

Jason Barnard speaking: How to Claim a Knowledge Panel (and When You Shouldn’t) Jason Barnard speaking: Hi and welcome. Why should you claim your Knowledge Panel? Firstly, because it prevents anyone else...

Jason Barnard speaking: Hi there. In this lesson, I’ll explain how a Knowledge Graph works. Understanding this is hugely helpful when adding information to a Knowledge Graph from the outside, which...

Jason Barnard speaking: Hi, and welcome. You might think that all Knowledge Panels are directly linked to Google’s Main Knowledge Graph, which we can also call the Knowledge Vault. This isn’t...

The Non-Geeky Way to Join the Dots Jason Barnard speaking: Hi and welcome. Now that you have given a clear explanation of the facts on the Entity Home and ensured...

Jason Barnard speaking: Hi and welcome. You need corroboration from relevant first, second, and third party authoritative sites. There is a simple but important distinction between first, second, and third party...

Jason Barnard speaking: Hi and welcome. After the Entity Home, the second most important thing is the entity description. This might seem surprising. Most people think that Schema Markup is the...

Intro Jason Barnard (“we”) welcomes you (“you”). These Terms of Use (“Terms”) apply to our website, available following the link jasonbarnard.com (“Website”). Our Privacy Notice describes our collection and use of personal data connected to your access to and use of the Website. By accessing the Website, you confirm that you have read, understood, and...

UpToTen: A Pioneering Success in Digital Edutainment by Jason Barnard UpToTen Ltd is a production company founded by Jason Barnard in 2000 in Mauritius. The company specialises in TV, web, music for children and has been building prize-winning early-learning games and activities for over 20 years. UpToTen was founded by Jason Barnard in 2000 in...

Jason Barnard Last Updated: Intro Jason Barnard (“us” or “we”) welcomes you. This Privacy Notice (“Privacy Notice”) applies to our website, available following the link jasonbarnard.com (“Website”). The Privacy Notice describes how your personal data is collected, stored, used and what happens when you use the Website. About Us About You When you visit our Website, you become our user (“User”)....

Jason Barnard Last Updated: Intro Jason Barnard welcomes you. This Cookie Policy (“Cookie Policy”) applies to our website, available following the link jasonbarnard.com (“Website”). The Cookie Policy describes why, how, and when we use cookies on our Website. Learn more about who we are, how you can contact us, and how we process personal data in our Privacy Notice....

Jason Barnard is a serial entrepreneur Jason Barnard is an established serial entrepreneur and business leader with over 66 years cumulative experience building and expanding businesses. Founder & CEO of Kalicube® (2015-Present) As the Founder and CEO of Kalicube, he is at the forefront of Search and AI-driven brand optimisation, assisting businesses to manage their...