Entrepreneur, award-winning innovator and CEO of Kalicube
Brand SERP optimization involves optimising how a brand appears on search engine results pages. This is crucial because the information that appears in these results directly influences a brand’s reputation, trustworthiness, and authority. By controlling the content that appears about a brand, businesses can shape how they are perceived by their audience and increase their visibility online.
Jason Barnard is a serial entrepreneur, award-winning innovator, bestselling author, and acclaimed keynote speaker. He’s the CEO and founder of Kalicube, a premium Digital Branding Consultancy in France. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when million-dollar decisions are at stake.
If your online reputation doesn’t reflect who you are today, then every search result is a liability. Whether it’s outdated press, confusing identity conflicts, or negative reviews that keep resurfacing,…
Welcome to the Online Prosperity Show, and I’m your host, Prosper Taruvinga! Today, we’re diving into the world of online brand control with Jason Barnard, the man who knows Google…
Article by Jason Barnard, published by Search Engine Land A name mix-up in Google’s Knowledge Graph sent credibility to the wrong Danny Goodwin. Here’s how it got untangled. For over a decade,…
Knowledge Panels are information boxes that appear on Google when you search for entities (i.e. people, places, organisations and things) – but what purpose do they serve and how valuable…
This week Rob and Jonny talk to Jason Barnard ‘The Brand SERP Guy®’ and CEO of Kalicube®. This episode includes: And so much more, you are going to have to…
Yes, Google uses information from the Knowledge Graph in its Search Generative Experience Results. Google’s Knowledge Graph provides information for Search Generative Experience results. Google displays a small card titled “From…