Articles

Entity Based Search is now the Most Important Aspect of SEO

Extract from: SEO TRENDS FOR 2021 - PART ONE, published on Rank Ranger March 24, 2021 (Darrell Mordecai) Article on Rank Ranger bringing together expert opinions on SEO trends for...

Tracking Google Knowledge Graph Algorithm Updates & Volatility

Published on SearchEngineJournal March 11, 2021 (Jason Barnard) Google’s Knowledge Graph algorithm currently updates every 2 to 3 weeks, affecting 60-80% of entities. Here’s what SEOs need to know. Like...

Update Your on-Page SEO to “Feed the SERP”

Extract from: 25+ Marketing Experts Share Genius Tips for 2019, published on MobileMonkey December 26, 2018 (Larry Kim) Article on MobileMonkey bringing together 25+ marketing experts on genius tips for...

“I'm going to tell you what you should be learning in 2020. Really simple - graph theory. You need to learn graph theory so you can understand that entities are the single most important thing in SEO today. Everything we’re doing is based on entities. Entities, attributes, and relationships. If you can nail that in 2020, you’ll be sailing in 2021.” Jason Barnard Search engine marketing consultant

What should SEO specialists learn in 2020?

Published on SEMrush October 2019 SEMRush interviewed experts at BrightonSEO and asked them a simple question: “What should SEOs learn to prepare for 2020?” Here is what Jason Barnard has...

The rise of Answer Engine Optimization: Why voice search matters

Published on SearchEngineWatch February 07, 2018 (Rebecca Sentance) This is the part of the article that cites/qoute Jason Barnard: Jason Barnard emphasized that the key to answer engine optimization is...

Online Reputation Management - Managing online brand experience through Search and Content Optimization

Published on SearchMetrics March 30, 2017 (Daniel Furch) Reputation matters. People buy brands they trust and read news they believe. When the BBC publishes a story about Antarctic penguins flying...

SERP Analysis with the help of AI

Published on Wordlift April 23, 2020 (Andrea Volpini) These are parts of the article that cites Jason Barnard’s work: Falling down the rabbit hole It all started when Jason Barnard and I...

25+ Marketing Experts Share Genius Tips for 2019

Extract from: 25+ Marketing Experts Share Genius Tips for 2019, published on Inc. December 20, 2018 (Larry Kim) Article on Inc. bringing together 25+ marketing experts on genius tips for 2019 that turned...

How Schema Markup Helps Your SEO & AEO Strategies In the Short, Mid And Long Term

Published on Swydo January 14, 2019 (Jason Barnard) One of the most powerful ways to optimize your site and boost your search engine results is also one of the least...

Weekly Wisdom with Jason Barnard: The Five P’s of Ongoing Content

Originally Published on SEMrush July 30, 2019 (Jason Barnard) Modified Transcript Hi, I am Jason Barnard. Welcome to Weekly Wisdom on SEMrush. Today I am going to talk to you...

Weekly Wisdom with Jason Barnard: Google Ads for Brand Searches

Originally Published on SEMrush September 03, 2019 (Jason Barnard) Welcome to Weekly Wisdom. I am Jason Barnard, and I am going to talk to you about Google Ads for Brand...

How Google Search Ranking Works - Darwinism in Search

Published on SearchEngineJournal May 19, 2019 (Jason Barnard) Here’s what Gary Illyes tells search engineers when they start at Google, and learn a stunning insight into how Google search ranking...

Jason BARNARD