20 Ways To Manage Your Online Personal Brand After A Career Pivot

Extract from: 20 Ways To Manage Your Online Personal Brand After A Career Pivot, published on Forbes July 18, 2024

5. Be Where Your Target Audience Is

Intentionally place yourself where your new target audience is when you’re looking to pivot. Focus on those platforms and create content that is helpful and relevant to your new audience. Avoid the temptation to continue contributing to your previous peer group. It is tempting because it is easy but you need to focus on the future, not dwell on the past. – Jason Barnard, Kalicube®