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Jason Barnard – How to Dominate in Google With Branded SEO

In this episode of the Inbound4Cast Jason Barnard from Kalicube talks about how and why to dominate Google with your branded SEO results.

– Why is branded SEO important if you are already ranking #1?
– Why is branded SEO so important for B2B companies?
– What is the role of entities in branded SEO?
– How do you create strong entities for SEO?
– What are KPI’s for branded SEO?
– Why should you get a knowledge panel?
– How do you get a knowledge panel?
– Where to start with branded SEO?

Video by: Inbound4Cast. Host: Jerrel Arkes. Guest: Jason Barnard. January 25, 2023.

Jason Barnard is an entrepreneur, author, keynote speaker and CEO of Kalicube, a groundbreaking digital marketing agency based in France.

Jason specialises in Online Brand Management and his superhero skill is his ability to influence and reshape Google's focus on an individual or a company. This isn't just optimization; it's a strategic manipulation of digital perceptions. He's been working on Google since the year it was incorporated, and he has been successfully manipulating Google from day one. Literally. How many people do you personally know who can say that!

Jason’s first book, “The Fundamentals of Brand SERPs for Business,” was published in 2022.

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